“21 Days of Global Activism In Connection with Children” From November 20, Anniversary of the Convention on the Rights of the Child – to December 10, Human Rights Day

Context

Agreeing on the importance of maintaining the activities of the Consortium for the Empowerment
and Participation of Girls, Boys and Young People (#CCYEP) in the context of the commemoration
of two of the most important international treaties on human rights, we think that it is an good
opportunity to realize synergy of our actions planned or to be carried out in these two months.
December 10, 2023 marks the 75th anniversary of the Universal Declaration of Human Rights
(UDHR). The UDHR was adopted by the United Nations General Assembly in 1948 and establishes
the basic rights and freedoms to which all human beings are entitled, regardless of their status or
where they were born.
The Office of the United Nations High Commissioner for Human Rights (OHCHR) has launched an
outreach campaign on UDHR 75 to increase awareness of the universality and indivisibility of
human rights. The Secretary General of the United Nations, António Guterres, recalled that the
UDHR establishes the rights to life, liberty and security, equality before the law, freedom of
expression, to seek asylum, to work, to healthcare and education, among others. Despite progress
in the protection and fulfillment of human rights protection over the past 75 years, the UDHR
continues to be threatened and breached around the world. The UN High Commissioner for
Human Rights, Volker Türk, has highlighted that fundamental guarantees are “the common
language shared by all humanity” and that reviving the commitment to the UDHR and all its
promises, from individual freedoms to economic rights, can only be positive for all of us.
20 th November marks 34 years since the Convention on the Rights of the Child (CRC) was signed in
at the United Nations General Assembly. The CRC is the first mandatory specialized international
treaty that recognizes the human rights of all children and adolescents in the world. The
Convention establishes rights in its 54 Articles and Optional Protocols, defining the basic human
rights that children and adolescents must enjoy.
The CRC establishes that States that ratify it must ensure that all minors (those under 18) enjoy
the rights contained therein without distinction of race, color, language, birth or any other
condition of the child or their parents or their legal representatives. The Convention, as the first
international law on the rights of children, is mandatory for the signatory States. It has been
ratified by 190 countries, with the exception of the United States; it is essential for the protection
of children’s rights around the world, but much remains to be done to ensure that all children fully
enjoy their rights.
Although there are international treaties that recognize the human rights of children, the lives of
most of them do not change due to various factors, among which are:

• Resistance to cultural change: Many adults and authorities are not aware or resist recognizing
  the rights of children, which can lead to the violation of their rights.
• Structural discrimination: Our adult-centric culture considers all boys and girls as inferior, and
  more seriously those who belong to vulnerable groups, such as those who live in poverty, have
  disabilities or those who belong to ethnic minorities and Afro-descendants, preventing them from
  accessing their rights.
• Implementation failures: Although States have ratified international treaties, they do not always
  implement them effectively in their laws and public policies.
• Armed violence: Boys and girls living in the ever-increasing number of conflict zones are
  especially vulnerable to violations of their human rights.
  
  Recognizing that overcoming adult-centric culture requires creativity, specialized knowledge,
  openness and active listening, we can promote intergenerational dialogue through new
  connections between the adult world and childhood; that is to say, on a daily basis there are
  different topics or ideas to exchange knowledge, share interests and carry out intergenerational
  actions as an opportunity to overcome adult-centric culture:
  Connections from shared interests: The use of technologies can create connections between
  childhood and youth with the adult world. For example, it is an opportunity to promote the
  responsible use of technology and digital citizenship.
  Connections from shared problems: There are violations of the rights of children, youth and
  adults, having differentiated impacts by generations. For example: digital security, armed violence,
  gender violence and racist discrimination. By making this connection, intergenerational solidarity
  can be promoted and respect for the rights of children and youth.
  Connections from shared actions: By connecting shared problems and interests between different
  generations, it would be possible to make calls to action to respect the dignity and promote the
  progressive autonomy of children and youth.
  
  Campaign proposal on social networks – “21 Days of Global Activism In Connection with
  Children” (November 20 to December 10, 2023)
  
  Campaign objective:
  Improve the recognition of the human rights of children and young people, questioning
  adultcentrism and encouraging openness to promote intergenerational dialogue through new
  connections between the adult world and childhood.
  
  Specific objectives:
  
  1.- Raise awareness and promote reflection on common problems among girls, boys, young
  people and adults who find solutions through intergenerational dialogue.
  2.- Launch a call to action for 21 days of activism from November 20 to December 10, to find
  the connections between the human rights of girls, boys, young people and the adult
  world.
  3.- Motivate people to use their adult power in favor of the fight for the rights of girls, boys
  and young people against digital security, armed violence, gender violence and racist
  discrimination.
  
  Target audience:
• Adults, family units, educators, community leaders, public officials, politicians and social
  organizations.
  
  Social Networks of the organizations of the Consortium for the empowerment and participation
  of girls, boys and young people (#CCYEP):
• Facebook: Where informative articles and group discussions will be shared.
• Instagram and TikTok: To share attractive visual content and raise awareness through stories and
  posts.
• Twitter: Where the conversation will be driven using hashtags and audience participation.
  
  Participation dynamics:
  We invite all Global Consortium organizations to join the 21 Days of Activism, from November 20
  to December 10 in several ways:
  a) Joining the campaign from their own social networks, disseminating the messages,
  hashtags and general graphics and the thematic axes that are of interest to them, during
  the three weeks of dissemination.
  b) Sharing in a collective calendar their in-person or virtual activities (already scheduled or
  new initiatives) around the celebration of 34 years of the Convention on the Rights of the
  Child (CRC) and 75 years of the Universal Declaration of Human Rights (UDHR) through
  webinars, stories, resources and testimonies that highlight the link between the two
  international treaties in favor of the rights of girls, boys and young people.
  c) Mentioning the global campaign with its allied organizations, financial partners, journalists
  and other dissemination channels.
  
  We will carry out three stages of the campaign with general messages, which will be
  complemented by four thematic axes:

Some message suggestions (approximately 250 characters):

1. It is time to recognize children’s rights! These rights are no less important than yours, they
   are fundamental for a more just world. Join us and take action to recognize your rights. RecognizeYourRights #CCYEP
2. Girls, boys and young people deserve respect and full rights! Join our campaign to
   recognize your rights. #RecognizeYourRights #CCYEP
3. Their rights are as important as yours. Let’s recognize them together! RecognizeYourRights #CCYEP

4. In a just world, all rights matter. Let’s start by recognizing those from childhood. RecognizeYourRights #CCYEP

Stage 2: They are not small rights (November 27 to December 3)
In the second leg of the campaign, we will challenge the misperception that children’s rights are
less important.
Some message suggestions (approximately 250 characters):

1. They are not small rights, they are essential for an equitable world! Girls, boys and young
   people are people with their own rights! #TheyAreNotSmallRights #CCYEP
2. Let’s not underestimate the rights of children! They are essential for a more equitable
   world. #TheyAreNotSmallRights #CCYEP
3. The rights of girls, boys and young people are fundamental. They are not small, they are
   powerful. #TheyAreNotSmallRights #CCYEP
4. Let’s challenge misperceptions. The rights of children are as important as those of adults. TheyAreNotSmallRights #CCYEP

Stage 3: In connection with childhood (December 4 to 10)
In the last part of our campaign, we will encourage activism to identify connections between the
adult world and girls, boys and young people by stimulating intergenerational dialogue.
Some message suggestions (approximately 250 characters):

1. Listen to the voice of girls, boys and young people, you will be surprised! Together, let’s
   build a world where the rights of all people are recognized regardless of age. InConnectionWithChildhood #CCYEP
2. Listening to new generations is the first step towards a world with equity. Join us. InConnectionWithChildhood #CCYEP
3. The voice of girls, boys and young people matters! Let’s leave adultcentrism behind. InConnectionWithChildhood #CCYEP
4. A world without adultcentrism is a more just world for all ages. Let us listen and recognize
   the rights of children. #InConnectionWithChildhood #CCYEP

Thematic axis: armed violence
(Stage 1. Shared interests)
Is it more dangerous to leave home every day? Safety on the streets is a right for everyone;
including childhood. #RecognizeYourRights #CCYEP
(Stage 2. Shared problems)
Do they threaten you with a gun? You have the right to a life free of violence, just like childhood. TheyAreNotSmallRights #CCYEP
(Stage 3. Shared actions through intergenerational dialogue)
Dialogue with girls and boys about the right to safety and how we take care of ourselves. The best
advice is trust. #InConnectionWithChildhood

Thematic axis: digital violence
(Stage 1. Shared interests)
Did your account get hacked? Digital security on social networks is a right for everyone; including
childhood. #RecognizeYourRights #CCYEP
(Stage 2. Shared problems)
Are they threatening you with one of your private images? It’s called Sextortion. You have the
right to privacy, including childhood. #TheyAreNotSmallRights #CCYEP
(Stage 3. Shared actions through intergenerational dialogue)
Dialogue about the right to digital security with girls and boys. The best advice is trust. InConnectionWithChildhood #CCYEP

Thematic axis: gender violence
(Stage 1. Shared interests)
Are you interested in knowing more how to protect yourself from sexist violence? Violence begins
at home, girls also have the right to protection. #RecognizeYourRights #It’sNo #CCYEP
(Stage 2. Shared problems)
Have you been harassed on the street or at a party? A life free of sexist violence is your right; also
for girls. #TheyAreNotSmallRights #NoEsNo #CCYEP
(Stage 3. Shared actions through intergenerational dialogue)
Dialogue with girls and boys about the right to a life free of violence. The best advice is consent. InConnectionWithChildhood #It’sNo #CCYEP

Thematic axis: Discrimination raciale
(Stage 1. Shared interests)
Do you know what internalized racism from childhood is? Do you remember how you were denied
your right to Afro identity? #RecognizeYourRights #CCYEP
(Stage 2. Shared problems)
Have you been rejected because of your skin color and curly hair? Living without discrimination is
a right for everyone; including black childhood. #TheyAreNotSmallRights #CCYEP
(Stage 3. Shared actions through intergenerational dialogue)
Dialogue with girls and boys about the right to live without discrimination and black consciousness
to resist white supremacy. #InConnectionWithChildhood #CCYEP

Results measurement:

• Number of followers and participants on social networks.
• Interactions on posts (likes, comments, shares).
• Reach of hashtags and mentions.
• Audience feedback through surveys and comments.
• Impact on social mobilization, such as participation in events or donations.
• Sentiment analysis (positive, neutral, negative) in the public’s responses.